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	<title>Comments on: The Publisher in the value chain</title>
	<atom:link href="http://eoinpurcellsblog.com/2006/11/05/the-publisher-in-the-value-chain/feed/" rel="self" type="application/rss+xml" />
	<link>http://eoinpurcellsblog.com/2006/11/05/the-publisher-in-the-value-chain/</link>
	<description>It&#039;s that simple -- and that hard. And that inescapable.</description>
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		<title>By: Some thoughts on Mike Shatzkin&#8217;s thoughts (part one) &#171; Eoin Purcell&#8217;s Blog</title>
		<link>http://eoinpurcellsblog.com/2006/11/05/the-publisher-in-the-value-chain/#comment-50681</link>
		<dc:creator><![CDATA[Some thoughts on Mike Shatzkin&#8217;s thoughts (part one) &#171; Eoin Purcell&#8217;s Blog]]></dc:creator>
		<pubDate>Wed, 23 Jan 2008 23:51:13 +0000</pubDate>
		<guid isPermaLink="false">http://eoinpurcell.wordpress.com/2006/11/05/the-publisher-in-the-value-chain/#comment-50681</guid>
		<description><![CDATA[[...] has worried me for a while And I have written about it before too. I suspect there will not be a huge call on this in Ireland but I know that [...]]]></description>
		<content:encoded><![CDATA[<p>[...] has worried me for a while And I have written about it before too. I suspect there will not be a huge call on this in Ireland but I know that [...]</p>
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		<title>By: eoinpurcell</title>
		<link>http://eoinpurcellsblog.com/2006/11/05/the-publisher-in-the-value-chain/#comment-2951</link>
		<dc:creator><![CDATA[eoinpurcell]]></dc:creator>
		<pubDate>Sun, 03 Dec 2006 18:07:19 +0000</pubDate>
		<guid isPermaLink="false">http://eoinpurcell.wordpress.com/2006/11/05/the-publisher-in-the-value-chain/#comment-2951</guid>
		<description><![CDATA[Judith,

You make a good point and one I think needs to be considered.

I will post a little more on this tomorrow!
Eoin]]></description>
		<content:encoded><![CDATA[<p>Judith,</p>
<p>You make a good point and one I think needs to be considered.</p>
<p>I will post a little more on this tomorrow!<br />
Eoin</p>
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		<title>By: Judith</title>
		<link>http://eoinpurcellsblog.com/2006/11/05/the-publisher-in-the-value-chain/#comment-2949</link>
		<dc:creator><![CDATA[Judith]]></dc:creator>
		<pubDate>Sun, 03 Dec 2006 15:13:37 +0000</pubDate>
		<guid isPermaLink="false">http://eoinpurcell.wordpress.com/2006/11/05/the-publisher-in-the-value-chain/#comment-2949</guid>
		<description><![CDATA[But the movie/book comparison doesn&#039;t really work. Because of their very large budget comparatively few movies are made and most are well-marketed. The book publishing industry puts out a huge range of product each year with only the books with the largest expected audience getting anything but a token amount of marketing. Much marketing is left to the author instead. For midlist titles, your argument that publishers will shift their risk to marketing budgets doesn&#039;t make sens.]]></description>
		<content:encoded><![CDATA[<p>But the movie/book comparison doesn&#8217;t really work. Because of their very large budget comparatively few movies are made and most are well-marketed. The book publishing industry puts out a huge range of product each year with only the books with the largest expected audience getting anything but a token amount of marketing. Much marketing is left to the author instead. For midlist titles, your argument that publishers will shift their risk to marketing budgets doesn&#8217;t make sens.</p>
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	<item>
		<title>By: eoinpurcell</title>
		<link>http://eoinpurcellsblog.com/2006/11/05/the-publisher-in-the-value-chain/#comment-2488</link>
		<dc:creator><![CDATA[eoinpurcell]]></dc:creator>
		<pubDate>Tue, 07 Nov 2006 13:12:47 +0000</pubDate>
		<guid isPermaLink="false">http://eoinpurcell.wordpress.com/2006/11/05/the-publisher-in-the-value-chain/#comment-2488</guid>
		<description><![CDATA[Litlove,
It is nice to be back writing this blog! As for diversification I think it is already happening but more on that soon.

Lee,
Editors to follow in an upcoming post! But in short watch wikipedia! The book (should I say encyclopedia) edited by everyone!

Eoin]]></description>
		<content:encoded><![CDATA[<p>Litlove,<br />
It is nice to be back writing this blog! As for diversification I think it is already happening but more on that soon.</p>
<p>Lee,<br />
Editors to follow in an upcoming post! But in short watch wikipedia! The book (should I say encyclopedia) edited by everyone!</p>
<p>Eoin</p>
]]></content:encoded>
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	<item>
		<title>By: Lee</title>
		<link>http://eoinpurcellsblog.com/2006/11/05/the-publisher-in-the-value-chain/#comment-2486</link>
		<dc:creator><![CDATA[Lee]]></dc:creator>
		<pubDate>Tue, 07 Nov 2006 10:24:44 +0000</pubDate>
		<guid isPermaLink="false">http://eoinpurcell.wordpress.com/2006/11/05/the-publisher-in-the-value-chain/#comment-2486</guid>
		<description><![CDATA[It&#039;s interesting that you haven&#039;t mentioned the editor in all of this.]]></description>
		<content:encoded><![CDATA[<p>It&#8217;s interesting that you haven&#8217;t mentioned the editor in all of this.</p>
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	<item>
		<title>By: litlove</title>
		<link>http://eoinpurcellsblog.com/2006/11/05/the-publisher-in-the-value-chain/#comment-2482</link>
		<dc:creator><![CDATA[litlove]]></dc:creator>
		<pubDate>Mon, 06 Nov 2006 22:26:39 +0000</pubDate>
		<guid isPermaLink="false">http://eoinpurcell.wordpress.com/2006/11/05/the-publisher-in-the-value-chain/#comment-2482</guid>
		<description><![CDATA[I agree with you, Eoin. I think that marketing and publicity are key functions that publishers can do well, while individuals and even small communities would find themselves with a real struggle on their hands. I hope the market will diversify and become richer and more open to risk, particularly after all the risk-averse years of late, but the triumph of the lone voice is a long way off, I think. (Nice to see you back, by the way!)]]></description>
		<content:encoded><![CDATA[<p>I agree with you, Eoin. I think that marketing and publicity are key functions that publishers can do well, while individuals and even small communities would find themselves with a real struggle on their hands. I hope the market will diversify and become richer and more open to risk, particularly after all the risk-averse years of late, but the triumph of the lone voice is a long way off, I think. (Nice to see you back, by the way!)</p>
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