The second part of my series about modern publishing over at The Green Lamp Media Blog:
The database brings the reality of competition with EVERY SINGLE BOOK EVER PUBLISHED into sharp focus for publishers as new books face increased real challenges from books published 10, 20, 300 years ago and in every conceivable context, on a phone, laptop, desk computer, iPad, iPod, wi-fi enable device, anything that connects to the cloud and has a screen (not to mention an increase in POD).
Filed under: Books, Future of Books, Innovation, Publishing, Change, google, Publishers, Publishing Companies
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