New Post On The Green Lamp Media Blog

Things Publishers Fear: No. 1 ~ Amazon

No 1 ~ AMAZON

Despite the seeming victory of Macmillan in its battle to force Amazon to accept the new “agency model” publishers have a sensible fear of Amazon. Like all businesses that sell their goods to consumers through intermediaries, publishers are forced to subject themselves and their products to the requests and “suggestions” of the retailer.

Amazon controls a large portion of the online consumer connection to books. They may not be the best at this, but they are surely the biggest. They have been on top of pretty much every trend in publishing for some time:

The Sunday Times Column

I’ve a column in The Sunday Times today. it features many of the ideas from this piece about bookstores. Here is a flavour and you can read the full piece here:

Whatever way you look at it, as a big book-buyer I should be a chain store’s best customer. Instead, like many avid readers, I’m what’s killing them.