More on Penguin’s new website

~ Eoin Purcell

Eoin Purcell

TheBookseller.com carries a great blog from Anna Rafferty the digital marketing director of Penguin. Line of the piece:

Months of workshops, designing, testing and re-designing later and we’re happy that we’ve shifted our site from being a company on broadcast to being genuinely reader-centric.

Go read it here.
Eoin

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