I’m always amused by press releases that include either selective or somewhat confusing stats. Kobo’s press release if full of those. However I’m intrigued by them. Try and see if you can get anything meaningful from it. Nice to see Emma Donoghue in the top gifted though!
Kobo became the first eReading service to launch an eBook gifting and gift card program and for the first time in history, eBooks “arrived” digitally in people’s email accounts this Christmas morning. The top three most popular eBooks gifted this holiday were:
• “The Girl With the Dragon Tattoo” by Stieg Larsson
• “The Girl Who Kicked The Hornet’s Nest” by Stieg Larsson
• “Room” by Emma Donahue
Eoin Purcell's Blog 