UPDATE: According to a tweet sent this afternoon, the copany will retain operational independence from Amazon.
Congrats to the Book Depository team. I guess this is a case of, ‘How do you know you are doing something right? Amazon acquires you!’
It’s hard to know what the play is here. It could be any of:
1) Increasing UK and European exposure
2) Building a better position in Australia
3) Defensive market-share building
Or any number of other things. There must be some worries about competition approval, at least in the UK, with this.
Amazon.com, Inc. (NASDAQ:AMZN – News) today announced that it has reached an agreement to acquire The Book Depository International. The Book Depository is an online bookseller offering over six million books for delivery worldwide.
“Customers in more than 100 countries enjoy The Book Depository’s vast selection, convenient delivery and free shipping,” said Greg Greeley, Amazon’s Vice President of European Retail. “The Book Depository is very focused on serving its customers around the world, and we look forward to welcoming them to the Amazon family.”