The first thing to say about this is that it’s incredibly cheap. £69 for lots of books is good, by any measures. The second is that it’s incredibly smart. The third that I’d expect this to be the first of many such plans offered by small, medium AND large publishers.

The thing about subscription plans though, and this is more a note to watch for future activity, is that they are of greatest benefit the readers when they cover a very wide number of titles. I’d expect the subscription selection to increase, even if at the same time the number of downloads permitted is reduced. That growth could come either by acquisition, publication or partnership with other science-fiction and fantasy genre publishers. What’s more, as the list grows, it would be very sensible to sub-divide the list along more niche lines (and maybe even charge more):

A 12 Month Subscription to Angry Robot Titles – download your first titles, now!

Every new Angry Robot title between now and 12 months from now.

That’s a minimum of 24 eBooks for one, small, up-front price!

We publish a minimum of 24 new eBooks a year, and you can get every one of these over the next 12 months for the price, indicated. We publish 2 books most months, none in December, but usually 3 in April and September.

If we publish more than 24 books between the start and end of your subscription, you will get those free of charge. Omnibus editions and re-releases are not included as part of your subscription.

via Angry Robot 12 Month Subscription – angryrobotstore.com.