Relevant to nearly everyone given how fundamentally digital is changing industries as diverse as real estate and publishing.
Hire Mulley: You know you want to
Damien Mulley who seems to control the Irish Blogosphere is offering himself out as a summer intern:
I’d like to do 4-5 internships, each 5-7 days in duration over the Summer months with some companies. Maybe this idea will work, maybe it won’t.
Quite a snappy idea and one I’d be very tempted by from both sides. As an employer/company I can see how having someone with a completely different set of skills in the office for a week would be incredible for the business. Even simple questions could have big impacts: Why do you do it that way? for instance might force us to challenge our assumptions.
But from the intern’s perspective it is gold dust too. Damien hits on where the value is:
Again it’s down to that immersion thing. Some good examples are when you’re onsite and people ask each other advice and you know you have a better way of doing something they already believe they are doing efficiently. Bit like Twitter ain’t it? The conversational subtleties are where the gold is.
So good luck to Damien.
Go hire him here!
I normally go wild for Snowbooks’ ideas
They tend to have huge potential, sound very exciting and generally seem to push things forward. Like Snowcase:
Hosting snippets of fiction for our visitors to read and comment on is one tiny way to explore the future and to muddy the boundary between self-publishing and the traditional approach. The puzzle, though, will come if someone signs up a great new author because of it. Will that prove we still have a place in the world of fiction or that pretty soon maybe we won’t?*
There’s a big difference between thinking you’re doing something wrong, and knowing that your challenges are the fault of the market. It doesn’t mean the challenges go away, but it does mean you’re more able to put things into perspective and maintain your confidence in your abilities. And when things are going well, you can judge whether that’s because of your genius or because of market forces.
And a little more on The Bookseller.
But why you ask
For one thing because it will cost £25 a year (€37.50 or so). I don’t oppose this because I don’t like people making money (if you knew me you’d know that would never be an issue). Rather I think it will act to upset the smooth working of the project.
If the idea is to share ideas, knowledge and experience then there will be two basic types of visitor: The Seeker of Knowledge and the Possessor of Knowledge. For the Seeker, the price is less of an issue if the available advice is quality. For the Possessor however there is simply no incentive to join and contribute. If the Possessor does not join and contribute then there will be no value for the Seeker and so they will not join.
And that is where the pricing issue becomes a problem. £25 is a huge cliff to climb from most people’s perspective. As Chris Anderson says:
The one cent barrier is very high. One cent tends to wall off viral effects. If you make something free, it is spontaneously distributed through word of mouth, and as you know, the Web is the world’s greatest word of mouth amplifier.**
Combined with the joining problem, if networking effects are truly being ruled out then all this will be is a closed talking shop which will not help break down the mystery that for some reason seems to surround publishing. It seems a far cry from what I would see as an ideal. Something more open and accessible like Slowfire (a vision that has yet to realise its full potential) would have been nice.
In any case I don’t wish to be too negative as I do admire the sentiment behind this move and I hope it succeeds for Emma.
Still vaguely underwhelmed
I do like this though: